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Monday 8 March 2010

The Selection of Briefs we were given

Briefs
1. A promotion package for the release of an album, to include a music promo video, together with two of the following three options:



  • a website homepage for the band;
  • a cover for its release as part of a digipak (CD/DVD package);
  • a magazine advertisement for the digipak (CD/DVD package).

2. A promotion package for a new film, to include a teaser trailer, together with two of the following three options:


  • a website homepage for the film;
  • a film magazine front cover, featuring the film;
  • a poster for the film.

3. An advertising package for a new product or service, to include two TV advertisements, together with two of the following three options:

  • a radio advertisement;
  • a TV programme sponsorship sequence;
  • a web pop-up.

4. A promotion package for a new computer/video game, to include two TV advertisements, together with two of the following three options:

  • the cover of the game’s package;
  • two hyperlinked pages from the game’s website;
  • a magazine advertisement for the game.

5. A promotion package for a new soap opera, to include a TV trailer, together with two of the following three options:

  • a listings magazine front cover featuring the new soap;
  • two hyperlinked webpages (with video extract) for the soap’s website;
  • a poster for the soap.

6. A selection of materials related to an original children’s TV drama, to include the title sequence to the TV programme, together with two of the following three options:

  • the front cover to a magazine for the series;
  • a DVD cover for the series;
  • a radio advertisement for the magazine.

7. An extract from a new documentary TV programme, lasting approximately five minutes, together with two of the following three options:

  • radio trailer for the documentary;
  • a double-page spread from a listings magazine focused on the documentary;
  • a newspaper advertisement for the documentary.

8. The first two pages of a new local newspaper, together with two of the following three options:

  • a poster for the newspaper;
  • a radio advertisement for the newspaper;
  • two hyperlinked pages from the paper’s website.

This is the option i have chosen

9. A website for a new TV channel (to include a minimum of three hyperlinked pages with original images, audio and video extract), together with two of the following three options:

  • a newspaper advertisement for the channel;
  • a double page spread for a listings magazine, focused on the channel’s launch;
  • an animated ident sequence for the channel.

10. A short film in its entirety, lasting approximately five minutes, which may be live action or animated or a combination of both, together with two of the following three options:

  • a poster for the film;
  • a radio trailer for the film;
  • a film magazine review page featuring the film.

1. The first level of a new computer/video game, together with two of the following three options:

  • the cover for the game’s package;
  • a magazine advertisement for the game;
  • a radio advertisement for the game.


2. An extract/package from a local TV news programme, lasting approximately five minutes, together with two of the following three options:

  • two hyperlinked pages from the programme’s website;
  • a generic radio trailer for the programme;
  • a short title sequence for the programme.


13. An extract from a radio play, lasting approximately five minutes, together with two of the following three options:

  • a newspaper advertisement for the play;
  • double: page listings magazine feature about the play;
  • a page from the radio station’s website promoting the play.

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